MEDIA RELEASE
16 September 2009
Black Mermaid Productions™ (BMP) has just launched its third range of Black Mermaid™ brand goods, gifts and collectibles – Baby Black Mermaid™ – on its CafePress Black Mermaid Shop.
The Black Mermaid™ range of images is based on the popular BMP corporate logo – a reclining mermaid silhouette that has become an identifiable part of the BMP business brand for over 15 years. BMP is, in fact, an Australian creative team made up of Jozef Szekeres (artist) and Julie Ditrich (writer) that specialises in fantasy and mermaid-related comics and graphic novels.
There are six designs in the Baby Black Mermaid™ range featuring an infant version of the enduring BMP corporate logo – “Sleeping” [pictured], “Drifting”, “Cutie” [pictured], “Tummy Roll”, “Tail Flip” and “Floating”. There are 24 products for each design, and the items range from organic infant and toddler wear to teddy bears, throw cushions, environmentally friendly water bottles, greeting cards, and framed prints that are perfect for nurseries.
BMP artist, Jozef Szekeres, designed the collection and says, “We absolutely adore our Black Mermaid logo so it was exciting to re-conceptualise her as a baby and to open up the brand character and reputation to a whole new audience”.
“This series of designs has drawn a collective ‘awwww’ from the people who have seen them,” says BMP Director, Julie Ditrich. “So far the ‘Sleeping’ and ‘Cutie’ designs have been the favourites of new mums and grandmothers we’ve talked to face-to-face here in Australia, although we’re interested to see which designs will appeal most to our customers from other parts of the world.”
Baby Black Mermaid™ will now be joining the Undersea Black Mermaid™, as well as the limited time release Celebration Black Mermaid™ ranges on the CafePress Shop. In the next week, BMP will be adding two more Celebration designs, which are timed to holidays and festive occasions – Halloween (which will be available until 31 October 2009 – 11.59 US Pacific Time) and Christmas (which will be available until 25 December 2009 – 11.59 US Pacific Time).
“The feedback we’ve received on our Black Mermaid products has been excellent. People enjoy looking at her over and over again and carrying her with them in the form of accessories or even drinking their cup of coffee every morning from a travel mug emblazoned with her image. We’d like to thank all our loyal fans for their support and for also joining our FaceBook group for friends and supporters of the Black Mermaid™ logo," says BMP Director Jozef Szekeres. “In fact, we love wearing her ourselves and are in the process of starting various collections of specific products – the throw pillows are our current personal favourites.”
You can visit the CafePress Black Mermaid Shop at: http://www.cafepress.com/black_mermaid.
For further information contact Julie Ditrich or Jozef Szekeres on:
Phone: (61 2) 9606 4728
Email: blackmermaid@blackmermaid.com
Website: http://www.blackmermaid.com
FaceBook Group: http://www.facebook.com/group.php?gid=55107681807&ref=ts
1 comment:
Thanks, Narender.
Much appreciated.
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